How much more revenue could you generate by improving your conversion rate?
Small conversion-rate gains in PPC funnels can multiply return quickly.
What conversion rate would you like to achieve? 9%
Additional annual revenue$32,400
Tools
PPC Calculator
Build a realistic paid media projection from budget, CPC, conversion rates, and deal value. This tool helps you pressure-test channel assumptions before scaling spend.
Model paid performance in minutes
Formulas: Clicks = Budget/CPC, Leads = Clicks x CVR, CPL = Budget/Leads, Revenue = Customers x Value.
Estimated monthly revenue$73,728
- Estimated clicks
- 1,067
- Estimated leads
- 96
- Estimated CPL
- $83
- Estimated customers
- 23
- ROAS
- 9.22x
- ROI
- 821.6%
At this model you could generate 9.22x ROAS and about 821.6% ROI.
Book a strategy callYou could unlock $122,400 annually, that is $335 every day.
Sales close rate
Better lead qualification and faster response can increase close rate and annual revenue.
What close rate would you like to achieve? 25%
Additional annual revenue$90,000
What this projection tells you
The calculator walks from spend to clicks, clicks to leads, and leads to closed customers. Use the output to set smarter budgets, benchmark CPL targets, and decide whether your landing page and sales process can support profitable scale.
- Validate if current CPC levels can support profitable growth.
- Forecast lead volume before you commit monthly budget.
- Spot whether conversion or close rate is your true bottleneck.
Need a more accurate paid model?
We can build a channel plan tied to your local market economics, real auction benchmarks, and your internal close capacity so budget scales with margin, not guesswork.