Performance Audit
A free performance audit that shows exactly why your ads aren't producing qualified leads
We review your Google Ads, Meta Ads, and website conversion path — then show where revenue is leaking and what to fix first. Free, written, and built for service businesses.
Takes 2 minutes · no ad account access needed
Why Get an Audit Now
Most growth problems are hiding in plain sight
A short diagnostic beats another month of guessing — especially when spend, funnels, and follow-up are already in motion.
TODO
of ad budget wasted on average, before a diagnostic
Wasted ad spend
Campaigns keep spending while weak structure, broad targeting, or poor message match quietly drain budget.
ImpactTODO — client to supply impact metric
Disconnected funnel
Ads, landing pages, and sales follow-up are not working as one system — so good clicks never become booked jobs.
ImpactTODO — client to supply impact metric
Unclear next step
Owners get more traffic or more forms, but still do not know which fix would improve CPL or close rate first.
ImpactTODO — client to supply impact metric
Slow follow-up
Leads cool off when response speed, routing, and nurturing do not match how buyers actually decide.
ImpactTODO — client to supply impact metric
The audit finds these in about 15 minutes of your time. See what's included →
What Happens Next
What happens after you request your audit
A simple process designed to uncover what's broken and what will move your business forward.
We review your current funnel
We look at your ads, landing pages, offer, and conversion flow to understand what is working and what is leaking revenue.
We identify growth bottlenecks
We highlight the places where messaging, targeting, tracking, or follow-up are stopping your funnel from converting.
We walk you through the findings
On the call, we break down the issues clearly and show you where the biggest opportunities for improvement are.
We map out the next steps
If it’s a fit, we outline how we would improve the system and what the next stage of growth should look like.
Proof From Paid Media
What a sharper diagnosis unlocked for two service brands
These results started with finding where spend and conversion were leaking — the same work a performance audit is built to surface.
- Leads
- 86186+116%
- CPL
- $71$49-31%
More leads, lower CPL, stronger close-rate movement
Paid search was rebuilt around replacement, storm, and higher-intent roofing demand so budget could move toward stronger estimate opportunities.
Verified via Google Ads conversion data + CRM lead status
View case study- Booked jobs
- 5296+85%
- Cost / booked job
- $118$71-40%
More booked jobs at a lower cost per booked appointment
Intent-split campaigns, dedicated landing pages, and booked-job tracking grew qualified volume while cost per booked appointment fell.
Verified via Google Ads conversion data + CRM booked-job status
View case study
Audit Request
Request your free performance audit
Share a few details about your business and channels. We'll review the funnel and follow up with clear findings and next steps.
- OfferPositioning and conversion angle
- TrafficAds, local, and funnel entry points
- ConversionFriction, trust gaps, and drop-off
Yes. The diagnostic review is free and designed to give you clarity on where performance is leaking — before you decide whether to work with us.
Not to start. Share your website, primary channels, and what you can about current spend or lead flow. If deeper account access would improve the diagnosis later, we will ask — never without permission.
You get a clear walkthrough of findings and priorities. Depending on fit and complexity, that may be a structured call plus documented next steps rather than a generic PDF dump.
Most audits move quickly once we have your website, channel mix, and goals. We typically turn around an initial diagnosis within a few business days after intake is complete.
No. The audit is a diagnostic step. You leave with clarity on what’s broken and what to fix first — working together afterward is optional, not assumed.
Ready When You Are
Get clarity on where yourmarketing is leaking results
Request the free performance audit — or talk it through live if you already know you want a working session. Prefer to estimate it yourself? Try the Lost Revenue Calculator or the PPC Calculator.